Broadcast Production

How To Get Comfortable In Front Of A Camera

Trish McCabe Rawls  |  May 12, 2021
If you’re not using video to promote your business at this point, you are living under a rock. (Sorry. That’s me being perfectly blunt, but you have got to start weaving video into your marketing strategy.)
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Do I Really Need A Media Planner?

Trish McCabe Rawls  |  July 28, 2020
This is often one of the most misunderstood roles in a marketing agency. Which is why most companies find themselves asking "Do I really need a Media Planner?" So first, let me explain the role of the Media Planner.
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The 20 Most Viral Ads of 2014. Which was your favorite??

Tracy Marlowe  |  November 25, 2014
Last week AdWeek.com posted a list of the 20 most viral ads of 2014, as ranked by the numbers of shares. Take a look and let us know....which is your favorite?
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The Voice of Value. Production Value Explored.

Tracy Marlowe  |  August 18, 2014
The most common question when producing a broadcast commercial or video is “Why does it cost so much?” Even as an executive producer and production company owner, it's tough to answer because it goes hand-in-hand with an understanding of what a client’s desires are in the way of purpose, worth and importance for their product. Have […]
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