Marketing

How To Get Comfortable In Front Of A Camera

Trish McCabe Rawls  |  May 12, 2021
There are two key elements in marketing today that you just CANNOT ignore. The first is video. If you’re not using video to promote your business at this point, you are living under a rock. (Sorry. That’s me being perfectly blunt, but you have got to start weaving video into your marketing strategy.) The second […]
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Writing Strong Website Content: 5 How-To Tips

Tracy Marlowe  |  April 29, 2021
Content, content, content. Everybody is all abuzz about how important writing strong website content is these days. And let’s face it. They are right. It’s imperative to the success of pretty much any organization that has an online presence to write powerful content that will engage, drive awareness and convert readers on their websites. But […]
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Improving Google Rankings

Nicole Lariosa  |  February 19, 2021
Improving your Google ranking is often a holistic approach that involves making adjustments, monitoring, tweaking, and optimizing over time to find just the right balance that allows you to start moving up the rankings.
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Do I Really Need A Media Planner?

Trish McCabe Rawls  |  July 28, 2020
This is often one of the most misunderstood roles in a marketing agency. Which is why most companies find themselves asking "Do I really need a Media Planner?" So first, let me explain the role of the Media Planner.
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Logo Colors and Your Brain

Trish McCabe Rawls  |  July 15, 2020
What do logo colors and your brain have in common? A LOT.
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Handling Negative Comments on Social Media

Trish McCabe Rawls  |  July 8, 2020
Handling negative comments on your business's social media posts takes some patience and objectivity. It helps to remember these simple tips.
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I had to let my social media resources go. How do I handle my organic social media?

Creative Noggin  |  May 8, 2020
Weeks ago when everything went south, many small businesses had to reduce expenses.  This may have meant letting go of whoever was maintaining your social media presence. If you are feeling like a deer in the headlights, you're not alone. In an effort to help those less social-media-savvy, our Senior Digital Designer and Strategist, Nicole […]
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Marketing During a Pandemic: Four Big Don'ts

Tracy Marlowe  |  April 7, 2020
If you've seen my video about Marketing Authentically During a Global Pandemic; the Do's and Don'ts to Crisis Marketing, then you know I have pretty strong feelings that companies need to make major shifts in their marketing strategy when a crisis hits. Even if you haven't seen the video, I'm going to outline the key […]
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Marketing During a Global Crisis: Do's and Don'ts

Tracy Marlowe  |  March 18, 2020
Many business owners and managers right now are so focused on how they can keep their businesses afloat and their teams working that marketing planning and strategy has moved to the back burner.  Or been cut out completely. In this video, CEO of Creative Noggin, Tracy Marlowe, shares many of the tips the agency is […]
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Social Media Influencers are Controlling My Mind

Tracy Marlowe  |  August 8, 2019
We reached out to some popular influencers that we work with to get a closer understanding about how a brands might go about successfully pitching social media influencers.
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