Digital Marketing

Marketing AI is Here. Are Content Writers Doomed? 

Kelly Giese  |  May 26, 2023
The dawn of widespread marketing AI is here, and some creatives are asking: Is this the end of human-driven content marketing roles? Is NOTHING sacred? We at Creative Noggin have some thoughts.
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5 Digital Strategies for a Post-Cookie World

Jackie McGinnis  |  February 23, 2023
Though the final sunset date has been pushed back multiple times, Google is phasing out third-party cookies in late 2024. The big questions marketers have been asking since the news was first announced in 2019 are, “what exactly is changing,” and, more importantly, “what do we do about it?” 
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How does inflation affect your marketing efforts?

Tina Mailhot-Roberge  |  February 1, 2023
These are strange times for many businesses contending with the repercussions of a post-pandemic world, including consumer behavior shifts and the economic impacts of rising inflation.
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The BIGGEST Factor in Digital Marketing Success

Jackie McGinnis  |  January 20, 2022
With more people in the world spending more time in our daily lives online – both personally and professionally – it’s no wonder that digital marketing is growing too. Businesses are vying for ad space across the web, wondering where it’s best to invest their marketing dollars. While Americans spend an average of eight and […]
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Advertising fatigue? What is it and is your brand suffering from it?

Trish McCabe Rawls  |  June 17, 2021
If you've ever been scrolling through your social media feed and thought "I'm so sick of seeing those ads from X company!" then you are suffering from advertising fatigue.
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Writing Strong Website Content: 5 How-To Tips

Tracy Marlowe  |  April 29, 2021
Content, content, content. Everybody is all abuzz about how important writing strong website content is these days. And let’s face it. They are right.
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