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Tracy Marlowe

Is it time to mobilize?

Thirty-eight percent of American mobile phone users — 120 million people — access the web via their mobile device; fewer than 30 million are iPhones or Android phones. (Mobile Access 2010 Pew Internet and American Life Project) and according to a research report by Morgan Stanley, mobile web usage will exceed all other web usage […]

Facebook Privacy Violation: How far is too far?

Facebook came under fire this week for violating privacy policies where they were revealing your name, the names of your Facebook friends, and potentially tracking the websites you visit online to some advertisers. We’ve all seen the ads on Facebook; mine are all about healthy eating, baby products and sometimes I even get advertising professional […]

What is Twitter actually worth? A billion? Nada?

I read an interesting article from Mark Evans pondering what Twitter is actually worth.  Considering that Twitter has yet failed to make any money, it’s an intriguing question and I’ll be eager to see the outcome.  Some have pondered that the company could be worth a billion + based upon its network of over 125 […]

Wanna go into advertising? Become a writer.

Hindsight is 20/20, right? Seems more than once in the past few years, I have found myself grumbling that I wish I had just become a writer instead of an art director. “They have it SOOO easy” I’d say to myself, as I dig through color chip books and paper sample books while on hold […]

The logo change heard around the world… and back again

Last week, Gap unveiled their new logo after ditching their iconic blue box logo that represented their brand for over 20 years. Of course, as you’ve heard by now, this logo change came with much criticism from consumers, brand enthusiasts, advertisers, creative’s, you name it… someone had something to say about it.  So much so […]

Yahoo Seeks to Regain Search Market Share from Google

And the war is on!  After years of losing incremental search market share to the ever predominant Google , Yahoo is looking to regain some ground. While Google has won internet searchers with its clean and simplified interface, Yahoo has reinvented their search results hoping to differentiate themselves from Google.  Their new interface gives users […]

San Antonio Ad Agency Creative Noggin Launches Cotton Gin Village Website

Whew. Boy have we been busy! But as promised from an earlier post, we have finally launched the new website for the Cotton Gin Village and Cabernet Grill Restaurant—and I want to tell everyone about it. First of all, if you’ve never been to Fredericksburg, then you need to plan a trip….NOW. If you have […]

An Example of Social Media at its Best!

We worked closely with a client of ours, military-to-corporate recruiter Cameron-Brooks, on setting up their new blog to help them tell their story to the Junior Military Officers that they serve.  We knew that, with their long track record and success in the JMO recruiting industry,there were competitors out there who continually downplayed their capabilities and/or negated some […]