Insights

A little bit of marketing advice. A little bit of trend surfing. A little bit of opinion. A little bit of ranting and raving. A little bit of, well... everything from our creative — and insightful — noggins.

Advertising fatigue? What is it and is your brand suffering from it?

Trish McCabe Rawls  |  June 17, 2021
If you've ever been scrolling through your social media feed and thought "I'm so sick of seeing those ads from X company!" then you are suffering from advertising fatigue.
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Now Hiring: Account Executive

Tracy Marlowe  |  June 8, 2021
Are you a strategic marketer who has loved working from home? Well, you may have found the next step in your career. Creative Noggin is an award-winning branding and marketing agency that has long embraced the fact that employees working from home are more focused, productive and most of all, happy.
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How To Get Comfortable In Front Of A Camera

Trish McCabe Rawls  |  May 12, 2021
If you’re not using video to promote your business at this point, you are living under a rock. (Sorry. That’s me being perfectly blunt, but you have got to start weaving video into your marketing strategy.)
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Writing Strong Website Content: 5 How-To Tips

Tracy Marlowe  |  April 29, 2021
Content, content, content. Everybody is all abuzz about how important writing strong website content is these days. And let’s face it. They are right.
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Creative Noggin Scores Top Ranking on DesignRush Web Design Agency List

Tracy Marlowe  |  March 30, 2021
Creative Noggin has been recognized with a spot on the Top Ten Website Agencies in San Antonio ranking for 2021. DesignRush Marketplace is a reliable online ranking guide used by business executives and owners when conducting research to find top local resources.
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3 Keys to Building a More Powerful Brand

Tracy Marlowe  |  March 16, 2021
When building a brand, authenticity is key. When you think of your ideal customers, why is it that THEY use your brand?  Why are they loyal?
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Improving Google Rankings

Nicole Lariosa  |  February 19, 2021
Improving your Google ranking is often a holistic approach that involves making adjustments, monitoring, tweaking, and optimizing over time to find just the right balance that allows you to start moving up the rankings.
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Transparency and Influencer Marketing

Trish McCabe Rawls  |  January 19, 2021
So, as a savvy consumer, how do you know if the hearty online product endorsements are paid or not? Fortunately, there are some transparency and disclosure guidelines/best practices out there that will give you a heads up.
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Do I Really Need A Media Planner?

Trish McCabe Rawls  |  July 28, 2020
This is often one of the most misunderstood roles in a marketing agency. Which is why most companies find themselves asking "Do I really need a Media Planner?" So first, let me explain the role of the Media Planner.
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Logo Colors and Your Brain

Trish McCabe Rawls  |  July 15, 2020
What do logo colors and your brain have in common? A LOT.
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