One question many organizations face as they grow and their marketing needs grow is: Should we hire an in-house marketing employee or an agency? Maybe your marketing efforts are inconsistent, your in-house team is stretched thin, or you know you could be achieving more success with your marketing, but aren’t [...]
Is your business one of the 78%-94% that uses AI in 2026 (Elementor, McKinsey & Company, Resourcera)? AI use ranges from entire companies adopting regular use of AI tools to just one department experimenting with an AI tool specific to their job. In the marketing world, we often find ourselves [...]
Connecting with your audience members where they actually are is essential. Social media platform popularity and audience behavior has shifted dramatically over the past year and will continue to shift in 2026. Making assumptions based on old data could lead to wasted effort and missed opportunities. As Creative Noggin’s Content [...]
If you’re heading into 2026 thinking, “We need to publish more web content,” you’re not wrong—you’re just reaching for the slowest (and most costly) lever first. Most websites don’t have a content shortage. They have a performance problem. Chances are, your existing pages are already doing some of the hard [...]
The internet is changing—as it always has. With the rise of AI, the latest evolution feels different, though. People are using AI to research more and more, and when they do visit a search engine, they’re often relying on AI overviews instead of clicking on the search results. This change [...]
One question we’re often asked by organizations searching for a marketing agency partner is: Do you specialize in my industry? The answer from Creative Noggin is not a simple “yes” or “no”. We don’t specialize in any one industry but have extensive experience in quite a few. We’re used to [...]
So, you want to better connect with women through your marketing? Good on you for recognizing how important this is. With over $32 trillion in buying power, women drive a huge chunk of spend decision-making. If you’re not engaging them, you’re missing out on a massive opportunity. Here’s the reality: [...]
Let’s Talk About Women in Marketing Have you ever stopped to think about how the marketing we see every day shapes our perceptions? It’s a big deal, especially when it comes to how women are represented. Despite women influencing a whopping 85% of global spending, many advertising campaigns still miss [...]
Amid social media bans, the increased prevalence of AI, and lawsuits stacking up against some major digital marketing platforms (we see you, Google), digital marketing continues to present new challenges to brands. The question is… what can we do about it? What are the top digital marketing tips for 2025? [...]
I don’t need to tell you that the holiday season is busy. Between holiday planning and celebrations, new campaigns, and planning for the next year, Q4 can be a lot of fun, but it can also be hectic. Marketing in the online world is no different. Digital marketers know to [...]