I had to let my social media resources go. How do I handle my organic social media?
Weeks ago when everything went south, many small businesses had to reduce expenses. This may have meant letting go of whoever was maintaining your social media presence. If you are feeling like a deer in the headlights, you’re not alone. In an effort to help those less social-media-savvy, our Senior Digital Designer and Strategist, Nicole […]
NOW HIRING: Digital Content Specialist
Creative Noggin is looking for a social media guru who excels at social media strategy and creative writing to fill our Digital Content Specialist role. You are a passionate storyteller, strategic thinker, and skilled communicator who has a proven track record managing multiple social channels, ideally for several organizations, while working within a highly collaborative team. […]
Position Filled: Project Manager Extraordinaire
Creative Noggin is looking to hire a Project Manager with a proven track record of success managing client accounts. Creative Noggin is an award-winning, full-service (and 100% virtual) branding, marketing and communications agency that is headquartered in San Antonio, TX. We are well known for our inspired creative solutions, our all-around amazing group of talented […]
Episode 3: Important Elements of a Strong Brand with CEO Tracy Marlowe
A lot of Tracy’s initial discussions with clients involve the important elements of a strong brand. In about 80-90% of the initial conversations, brand in their mind is a logo and color palette. “We really believe at Creative Noggin that a brand should be an authentic reflection of what your organization’s inner workings truly are,” […]
Episode 2: Defining Your Ideal Client With CEO Tracy Marlowe
How are you defining your ideal client? Over the 10+ years Creative Noggin has been in around, that answer has evolved in surprising ways. Find out why the toy stores, candy makers, Targets, and Nikes aren’t always the path to fulfillment in our industry.
Top Trade Secrets for Working from Home
One of the largest benefits of working at Creative Noggin is that we are a 100% virtual branding, marketing and communications agency. Having a virtual or home office is wonderful for our employee work/life balance, but there are obviously distractions that come with working remotely. So how do we do it?
Episode 1: Dominating Local Search for Business With Sarah Snyder-Castañeda
Originally a print journalist, Sarah shifted into local search optimization for businesses when she saw the opportunity unfold as search technology evolved. She knew she could leverage her writing skills and curiosity to learn new technologies quickly and help businesses navigate the often confusing world of SEO. Sarah shares why content isn’t always king and […]
Lessons from 2018 Local U Advanced
Between Mark Zuckerberg going to Washington and a recent CNBC piece on Google’s Maps’ Wild West this month, it’s an eventful time to be advertising online. It was coincidentally good timing for local search professionals to meet in Austin to talk shop at Local U Austin Advanced. Google, of course, dominated the topics of conversation, […]
Client Snapshot: FCVB
Fredericksburg Convention and Visitor Bureau is one of our longest-standing and favorite clients here at Creative Noggin. I mean, who wouldn’t love promoting the jewel of the Texas Hill Country known for its Texas heart, German soul, fascinating architecture, music festivals, rich history and shopping?
Have you seen that Spectrum “Fiesta” Spot?
San Antonio is known for its unique culture and ties to Latin America and Spain. And seeing that the River City’s population is 62.7% Hispanic, everyone that calls San Antonio home is exposed to a fair share of Hispanic advertising. Here at Creative Noggin, we’re not only exposed to it, but we regularly create Hispanic […]