One question we’re often asked by organizations searching for a marketing agency partner is: Do you specialize in my industry? The answer from Creative Noggin is not a simple “yes” or “no”. We don’t specialize in any one industry but have extensive experience in quite a few. We’re used to [...]
So, you want to better connect with women through your marketing? Good on you for recognizing how important this is. With over $32 trillion in buying power, women drive a huge chunk of spend decision-making. If you’re not engaging them, you’re missing out on a massive opportunity. Here’s the reality: [...]
Let’s Talk About Women in Marketing Have you ever stopped to think about how the marketing we see every day shapes our perceptions? It’s a big deal, especially when it comes to how women are represented. Despite women influencing a whopping 85% of global spending, many advertising campaigns still miss [...]
Considering a rebrand? Perhaps you’ve outgrown your current brand, you want to connect with a new audience, or you’re changing your organization’s name. Whatever your reasoning may be, your brand is your organization’s most valuable asset and you should only entrust it to experts. If you’re looking for a rebranding [...]
At Creative Noggin, empowering women is at the core of our mission. Just as we strive to create a supportive and fulfilling environment for the talented women on our team, we are also committed to making a difference in the lives of women in our communities. Each year, we donate [...]
Amid social media bans, the increased prevalence of AI, and lawsuits stacking up against some major digital marketing platforms (we see you, Google), digital marketing continues to present new challenges to brands. The question is… what can we do about it? What are the top digital marketing tips for 2025? [...]
As 2024 winds down, we’re reflecting on a year filled with creativity, collaboration, and meaningful work. Thanks to our incredible clients and exciting marketing, branding, and advertising projects, this has been an extraordinary year for Creative Noggin! Though selecting a favorite project is as tricky as choosing a favorite child, [...]
I don’t need to tell you that the holiday season is busy. Between holiday planning and celebrations, new campaigns, and planning for the next year, Q4 can be a lot of fun, but it can also be hectic. Marketing in the online world is no different. Digital marketers know to [...]
So, you’re considering whether a rebrand is right for your organization. As a Creative Director who has worked with countless brands over the years, I’m familiar with the complexities of this decision. I’ve seen firsthand the potential risks and rewards of rebranding. Rebranding costs time, money and effort. And when [...]