A little bit of marketing advice. A little bit of trend surfing. A little bit of opinion. A little bit of ranting and raving. A little bit of, well... everything from our creative — and insightful — noggins.

The day a photographer left me speechless! (You won't believe this.)

Tracy Marlowe  |  October 14, 2009
And trust me, it's not becuase of the photos he produced. If there is one thing that I won't let go of, it's my work ethic and accountability. Almost to a fault, I don't want to let anyone down. So I just have to share a story that happened to us recently. As a business […]

San Antonio Ad Agency Lands Demanding New Client

Tracy Marlowe  |  October 9, 2009
Creative Noggin is proud to announce our newest, most demanding client ever. He's a brand new start up and despite his apparent lack of communication skills and complete inability to understand the value we bring to the table, we've got to admit, he is definitely our cutest client! We can already tell that he sees […]

Creative Noggin Proud Sponsor of Mums and Mimosas Event

Tracy Marlowe  |  September 14, 2009
Creative Noggin is proud to have been the San Antonio advertising agency selected to help promote and support the first annual Mums and Mimosas event, benefiting Good Samaritan Community Services. In support of the life-changing work of Good Samaritan Community Services, Mums & Mimosas is scheduled for October 2nd at the San Antonio Country Club.  […]

San Antonio Ad Agency Explains Mystery of PMS—Colors that is.

Tracy Marlowe  |  August 26, 2009
Sorry all of you out there who are seeking relief from monthly irritability. This post is about the printing industry standard color palatte, otherwise known as PMS. First things first, PMS stands for Pantone Matching System. (But that's a mouthful, so hence the acronym.) I'm sure there isn't anyone out there that hasn't at one point stood […]

Learning to be the Account Executive who says "no"

Tracy Marlowe  |  July 28, 2009
When my career first evolved so that I was providing marketing services for a variety of clients rather than working directly for one (from the seat of a small San Antonio advertising agency), I was like most Account Executives.  Eager to please.  Striving to give the answers that the client is looking for.  I was always […]

San Antonio Ad Agency Celebrates Anniversary

Tracy Marlowe  |  July 22, 2009
It's hard to believe that I've had Creative Noggin for 9 years now. Seems like just yesterday I was trudging through agency cubicle land, bleary-eyed with my daily Diet Coke in hand. And just the other day, I celebrated one year with my business partner, Tracy Marlowe. Although we simply celebrated with a quiet lunch […]

CMYK vs RBG. What's the difference?

Tracy Marlowe  |  July 8, 2009
I was helping my husband create a business card recently and because I'm so freaking busy, he insisted on doing it by himself. He was struggling trying to do it on his own like a toddler refusing mommy's help in making his first peanut butter and jelly sandwich. It was agonizing watching him trying to […]

Do you truly understand your market?

Tracy Marlowe  |  June 24, 2009
I know what you're thinking.  Know your market?  Duh!  Of course I need to know my market!  I wasn't born yesterday. But I'm telling you, I am surprised every day at how many marketers out there know only the bare bones about who they are hoping will buy their services or products.  How can you […]

Foundation Surgical Hospital brings MAKOplasty to San Antonio

Tracy Marlowe  |  June 23, 2009
Fair warning!  Here I go again talking about how fabulous one of our clients is.  But that's one of the benefits of owning your own company.  You get to choose who you work with and we choose to work with fabulous people and companies!  So there! One of our wonderful clients has recently commissioned us […]

Seth Godin knows it's all about trust

Tracy Marlowe  |  June 19, 2009
I was just reading Seth Godin's current blog post about "Two ways to build trust."    As I read it, I kept saying to myself, "Uh huh!  Yes!  Yeah!  Oh, that's so true!" He hit home on a very simple concept that seems fairly common sense, yet there are still so many companies out there […]
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