Insights

A little bit of marketing advice. A little bit of trend surfing. A little bit of opinion. A little bit of ranting and raving. A little bit of, well... everything from our creative — and insightful — noggins.

Creative Noggin Scores Top Ranking on DesignRush Web Design Agency List

Tracy Marlowe  |  March 30, 2021
Creative Noggin has been recognized with a spot on the Top Ten Website Agencies in San Antonio ranking for 2021. DesignRush Marketplace is a reliable online ranking guide used by business executives and owners when conducting research to find top local resources.
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3 Keys to Building a More Powerful Brand

Tracy Marlowe  |  March 16, 2021
When building a brand, authenticity is key. When you think of your ideal customers, why is it that THEY use your brand?  Why are they loyal?
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Improving Google Rankings

Nicole Lariosa  |  February 19, 2021
Improving your Google ranking is often a holistic approach that involves making adjustments, monitoring, tweaking, and optimizing over time to find just the right balance that allows you to start moving up the rankings.
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Transparency and Influencer Marketing

Trish McCabe Rawls  |  January 19, 2021
So, as a savvy consumer, how do you know if the hearty online product endorsements are paid or not? Fortunately, there are some transparency and disclosure guidelines/best practices out there that will give you a heads up.
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Do I Really Need A Media Planner?

Trish McCabe Rawls  |  July 28, 2020
This is often one of the most misunderstood roles in a marketing agency. Which is why most companies find themselves asking "Do I really need a Media Planner?" So first, let me explain the role of the Media Planner.
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Logo Colors and Your Brain

Trish McCabe Rawls  |  July 15, 2020
What do logo colors and your brain have in common? A LOT.
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Handling Negative Comments on Social Media

Trish McCabe Rawls  |  July 8, 2020
Handling negative comments on your business's social media posts takes some patience and objectivity. It helps to remember these simple tips.
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Tackling Paid Social Media On Your Own

Creative Noggin  |  May 20, 2020
Paid social media helps you discover new audiences and make connections with people that you might not have otherwise had the opportunity to reach.
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Tourism Marketing During A “Slow Opening”

Trish McCabe Rawls  |  May 18, 2020
Everyone who is remotely involved in the travel industry is wondering how you navigate tourism and travel marketing during a “slow opening." Texas is a special place, no doubt. And it is just one of millions of special places in the travel and tourism industry that has been hit so hard in the past two […]
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I had to let my social media resources go. How do I handle my organic social media?

Creative Noggin  |  May 8, 2020
Weeks ago when everything went south, many small businesses had to reduce expenses.  This may have meant letting go of whoever was maintaining your social media presence. If you are feeling like a deer in the headlights, you're not alone. In an effort to help those less social-media-savvy, our Senior Digital Designer and Strategist, Nicole […]
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