A little bit of marketing advice. A little bit of trend surfing. A little bit of opinion. A little bit of ranting and raving. A little bit of, well... everything from our creative — and insightful — noggins.
Woman empowerment is not antithetical to business success. And it's certainly not antithetical to effective marketing. Our proof: The women-owned and women-focused marketing agency, Creative Noggin. Let's explore our history and why many savvy business leaders partner with women-owned marketing agencies. Women-Owned and Women-Empowered Since Day One. In 2008, Tracy Marlowe worked at an ad […]
After 20+ years in the agency world, there are five uncommon questions that I think people should be asking. These questions are less commonly asked but are extremely illuminating of what you can expect in working with the agency.
If you’re seeking outside help with your business’s marketing and advertising, you have several options. You could work with a freelancer, hire a marketing generalist, or hire an agency. Within the agency realm, there are several types of engagements to choose from. Some of these include hiring an agency on a project, commission, or retainer basis.
Crumbl’s social media following is large and fanatical. But what is it about Crumbl’s social media presence that makes it so magnetic? Let’s explore four key lessons to learn from Crumbl’s wildly successful content.
The dawn of widespread marketing AI is here, and some creatives are asking: Is this the end of human-driven content marketing roles? Is NOTHING sacred? We at Creative Noggin have some thoughts.
Over recent years, the company’s branding had become outdated and no longer reflected its identity, reputation, and objectives. In particular, Premier’s branding needed to align with its emphasis on innovation.
Though the final sunset date has been pushed back multiple times, Google is phasing out third-party cookies in late 2024. The big questions marketers have been asking since the news was first announced in 2019 are, “what exactly is changing,” and, more importantly, “what do we do about it?”
When it comes to marketing, advertising, and branding, competition is fierce. Nowhere is this more true than in California, the world's fifth-largest economy. As a trusted Sacramento branding agency, let's explore what to look for in an agency and why local brands partner with Creative Noggin. Your brand is who you are. Branding isn't just […]
