Insights

A little bit of marketing advice. A little bit of trend surfing. A little bit of opinion. A little bit of ranting and raving. A little bit of, well... everything from our creative — and insightful — noggins.

(Filled) New Position: Senior Level Account Executive

Tracy Marlowe  |  July 31, 2015
Are you a super hero AE? Do others equate your client juggling with a circus trapeze artist, gracefully swaying and flipping from swing to swing without ever missing a beat? Creative Noggin is an award-winning and growing virtual branding agency that has been recognized in Communications Arts for its unique virtual business model.  The agency is […]
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Two Industry Weeks in One: We've Got This

Tracy Marlowe  |  May 20, 2015
May has been a busy month for Creative Noggin. Two of our clients celebrated the honorary weeks recognized in their industries – in the same week, of course. And we said, “Game on!” National Travel and Tourism Week: May 2-10, 2015 The Fredericksburg Convention and Visitor Bureau celebrated National Travel and Tourism Week with a […]
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Top 5 Overused Cheesy Stock Photos You Should NEVER Use

Tracy Marlowe  |  March 23, 2015
Although we prefer to use original, professional photography for clients, budgets don't always allow us to concept our own images.  The alternative?  Stock photography. If you are finding yourself searching for unique stock photos, please do not use these photos (or any similar).  They are overused and (cringe) they are super cheesy. 1. The Handshake […]
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Creative Noggin takes home advertising awards

Tracy Marlowe  |  February 22, 2015
Creative Noggin won nine American Advertising Awards and also a Special Judges Award for its client work during 2014. The awards were presented during San Antonio’s American Advertising Awards celebration February 21, 2015 at the McNay Art Museum. Creative Noggin’s work with five clients received awards: Children's Museum: Outside the Lunchbox Luncheon 2014 Invite – […]
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Position Filled: Super Hero Account Executive Needed!

Tracy Marlowe  |  February 5, 2015
NOTE: this position has been filled. Are you a super hero AE? Do others equate your client juggling with a circus trapeze artist, gracefully swaying and flipping from swing to swing without ever missing a beat? Creative Noggin, an award-winning agency that has had recognition in Communications Arts for its unique virtual business model, is […]
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How Creative is your Noggin? We're looking for a Digital Marketing Manager.

Tracy Marlowe  |  December 16, 2014
Creative Noggin is seeking a full time Digital Marketing Manager at The Digital Hyve to lead the strategy development and delivery of digital marketing campaigns for agency clients like heater repairs, handymen, we do plumber advertising, roofers, builders and so on, to include various audiences across multiple digital channels. These channels include web content, mobile, […]
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The 20 Most Viral Ads of 2014. Which was your favorite??

Tracy Marlowe  |  November 25, 2014
Last week AdWeek.com posted a list of the 20 most viral ads of 2014, as ranked by the numbers of shares. Take a look and let us know....which is your favorite?
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Are Ad Agency Retainers Really Worth It?

Trish McCabe Rawls  |  November 10, 2014
So if you're a marketing director, you've probably at some point asked yourself which is better: to have a dedicated agency/creative group helping with your marketing efforts, or to spread the wealth among several reliable agency/creative resources. On one hand, if you use several different entities, then they will all continually strive to produce good […]
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Media interview 101. Make sure you know what to say BEFORE you say it.

Tracy Marlowe  |  October 9, 2014
Interviews are great opportunities to get your message out to the public – especially if they’re interviews that will be carried live on radio or TV. But if you’re new to doing to interviews, or even if you’ve done it quite a bit, it can be a little nerve-wracking to have a conversation you know […]
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Rural GVTC Communications Beats Google to the Giga-Punch in South Texas

Tracy Marlowe  |  October 6, 2014
Creative Noggin was honored to help our client, Hill Country-based GVTC Communications, launch their GVTC GigaRegion September 29, 2014. It's not often that a small, rural communications co-operative is able to go head-to-head with behemoths like Google, AT&T and Time Warner--and win.  But that's exactly what GVTC did when they were the first company to […]
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